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| Publication | Rating | Highlights | |---|---|---| | | 8.0/10 | “Pure18 finally nails the sweet spot between glossy pop and introspective R&B, and ‘New Beginnings’ feels like a genuine emotional pivot.” | | Rolling Stone (UK) | 4/5 stars | “A confident, radio‑ready single that shows Rikki’s vocal growth and lyrical maturity.” | | The Fader | ★★★★ | “The production shines—Lumen & Co. give the track a spacious vibe that lets Rikki’s voice breathe.” | | Billboard | Chart debut: #42 on Hot 100 (Week 1) | “Strong streaming numbers (8.3 M US streams) and a growing TikTok trend (over 1.2 M uses of the chorus snippet).” |
To emphasize a "fresh" or "innocent" atmosphere.
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The songwriting session began in a small London flat where Rikki and K‑Dream laid down a piano demo while watching a documentary about the Apollo moon landings. The chord progression—an ascending B♭maj7 → Cm9 → Gm7 → Fsus2—evoked the feeling of “lifting off.” Rikki immediately began humming a melodic hook that would become the chorus: “I’m stepping out, I’m breathing in / All the colors that I’ve never seen.”
If you're ready to embark on a journey of self-discovery and empowerment, join the Pure18 community today and experience the transformative power of living authentically. With Rikki Six and the Pure18 team by your side, you'll be empowered to create a life that truly reflects your values, passions, and desires.
The concept of "New Beginnings" is at the core of Pure18's philosophy. It's an invitation to leave behind the constraints of the past and embark on a journey of self-discovery, free from the burdens of expectation and doubt. Through a range of tools and resources, including meditation, journaling, and creative expression, individuals can tap into their inner wisdom and uncover their true potential.
The track is slated to be the for the upcoming “Eclipse Tour” , a 28‑date run across North America, Europe, and Asia starting in August 2024. Rikki has hinted that the stage design will incorporate a large, rotating mural that will gradually reveal a new image each night—mirroring the “new beginnings” motif.
